This page is really a junk drawer – a few random, older, low-budget TV spots I just can't throw out. You never know when you're going to need a spot about bugs, or bedding, or robots.

Smarty Jones.

The agency teamed with NFL Films to produce a 30-second spot that would run only once – right before the Kentucky Derby. (I wrote it and NFL Films shot it at Philly Park, just as the sun was coming up.) The client, a large auto group, had a horse in the race named Smarty Jones. Smarty went on the win the Derby, and then the Preakness a month later, and the spot won “Best of TV” at the Addy’s.

HPM: The most _____ bug people in the business.

We branded a pest control company in Texas and then aired a number of spots to make it stick. One of the hooks was the tagline, which was a "wait-for-it" tagline that was never – ever – the same way twice. 

Cottman Transmission

One thing you can say about Bradshaw – he brings it, every time. (Hence, 4 Super Bowl rings.) 

National Auto.

The one and only time I put our radio spokesperson on TV.  See my radio page for 2 of over 50 examples of “go there, thank you.”

LA Weight Loss & Kensington Furniture.

Two examples of low-budget-but-doesn’t-look-it TV.

Robots Rule.

See my industrial page for the whole story.